Mitchell Sozio is a rising entrepreneur. He has been featured in Robb Report, The New York Times, Sole Collector, and more.
Dubbed one of “sneakers’ biggest names” — The New York Times
Since age 12, Mitchell has been making waves. In 2016, in middle school, Mitchell started his first business called LittySneaks, a sneaker reselling company. He was able to obtain a United States Trademark for his company name successfully. Mitchell was on the pulse of the market, figuring out how to get the hottest sneakers upon their release. In doing so, he amassed a collection of the most highly sought-after shoes; and interested collectors would regularly reach out to him. Being quite business savvy, Mitchell was able to forecast the change in the business as more merchandise was produced, and it became more accessible for the consumer to obtain what they wanted. Mitchell then started a line of his LittySneaks streetwear and successfully sold his range online.
DJ. Producer.
From an early age, Mitchell embarked on creative hobbies. A long-time fan of dance music, Mitchell set out to begin creating his own music. Today, he has evolved his skillset to include music production. He released his first song, "Not Sorry," in May 2022. M-SOZ strives to create dynamic and lively music that spreads positive vibes.
Content Creation.
Starting in the summer of 2020, Mitchell pivoted to content creation and video editing during the pandemic, teaching himself all of the skills needed to be proficient. He spearheaded work assignments for his sister, who is a television personality in the fashion space. Mitchell led the remote content creation and editing projects for popular TV shows such as The Today Show, Inside Edition, NBC's New York Live, and FOX's Good Day New York.
He created branded content for the launch of his sister’s book Aim High: How to Style Your Life and Achieve Your Goals and video content for popular brands such as Urban Outfitters, Conair, DryBar, Lalique, and many others.
Brand Partnerships.
Independently, Mitchell is hired as an influencer to create content for various brands, ranging from still images to custom video content both promoted on his platforms and the brands themselves.
These include men’s haircare brand Axe, shoe brand Crocs, Journeys shoe store, and the FOX TV series NEXT.
(Click image to reveal)
In the Press.
Follow Along.
